Lower Loveday consist of four musicians from the Heart of England with a wide range of influences from the likes of Arctic Monkeys, Blondie, The 1975 and U2. By creating an original brand of Indie Pop and combining this with a Rock n Roll edge, Lower Loveday have managed to find a unique formula of catchy pop choruses mixed with punchy basslines and muscular riffs. They’ve received plays on BBC Radio 6 Music on Tom Robinson’s BBC Introducing Mixtape with their last release and the demo of ‘Chains’ received national TV play on ITV. Lower Loveday have had massive success on the road too having supported Only The Poets on their UK tour, APRE and Rory Wynne and performing at multiple festivals through BBC Introducing has helped them cement a loyal fan base all around the UK.
The song was written from the point of view of a young man, reaching adulthood and deciding what to do with his life. Having had so much fun throughout his university years, the real world doesn’t seem as good as it is made out to be. The punchy beats and thunderous nature of the song, provide the perfect backdrop for the big, melodic chorus of a man calling out for help.
Having already played BBC Introducing stages, supported the likes of Only The Poets and APRE, and received airplay on BBC 6 Music, Indie Pop 4-piece Lower Loveday return bigger and better than ever with ‘Chains’. Their fresh track and new sound, crafted by northern production duo Sugar House, is a reinvention for the band bringing a dark grittiness to their already catchy, Indie Pop sound.
Ali Gilbert is a self taught Singer/Rapper/Songwriter from Tamworth West Midlands and has been performing music since the age of 18. After starting on the karaokes to build up confidence and get used to singing in front of a crowd he started to take it more seriously and move on to the open mic nights doing covers and started to learn acoustic guitar.
From his early 20’s he began performing his own gigs at local pubs clubs bars and starting to get regular bookings which boosted his confidence and sent started to make covers my own and think about getting into writing my own material. I wrote my first song ‘Days go by’ at 22 which was has rap/vocal style vibe and set him in the direction of what genre and artist he wanted to be. Ali Gilbert has since gone on to release debut EP ‘Truth Be Told’ which includes 5 tracks based on real life personal experiences about love rejection and mental health.
After receiving recognition from local press radio stations such as Touch FM and having some success in music competitions such as Open Mic UK and Soundwaves Music Competition in which he reached the National Finals in both competitions. He has performed and headlined venues such as Cafe 1001 London The Sunflower Lounge 02 Academy 2 & 3 & 02 Institute 3 as well as the NEC Birmingham. He has recently supported the Australian Indie/Folk band The Sons Of The East on there UK/Europe Tour in May 2019.
His main influences in music are artists such as Plan B, Ed Sheeran, Justin Timberlake, Chris Brown, The 1975, James Morrison, Paolo Nutini and Motown. He is due to be booked to play at music festivals in the UK in 2019/2020 and continues to write new music and hopefully release his debut Album in 2020. If you would like to follow his music and fins out more about this artist search @Ali Gilbert Music on all social media platforms also check out debut EP ‘Truth Be Told’ available to download/Stream across all stores.