(KêtaMusic)

http://unsignedmusicblog.com/

With a sweet, soulful voice and fresh, yet timeless songwriting style, 17 year-old singer Keta is
positioned to be a powerful new force in the world of pop. This Indiana-bred artist landed a record deal with a major label from the first batch of songs she had ever written and recorded
— a dreamy brand of deeply melodic dance-pop that merges magnetic beats with organic
instrumentation. Making her live debut by opening for fast-rising UK singer/songwriter Sam
Smith on his West Coast tour ( Summer 2014 ) , Keta seems
positioned to take the music industry by storm.
Written in collaboration with Mike Mac (a Producer/Songwriter who’s also worked with artists like
Sean Kingston and Iyaz) and L.A.-based Songwriter/Guitarist Jordan Baum, Keta’s debut EP
features deep-reaching lyrics, masterly vocals and strong lyrical sensibility, featuring the hypnotic
lead single, “Wooden Horses.” With its blend of infectious beats, cascading guitar, and irresistibly
wistful lyrics (“And if it’s only in my dreams, then I can’t wait to fall asleep”), the track perfectly
captures Keta’s intricate and beautifully layered approach to songwriting. With soaring vocals
and graceful harmonies, “Wooden Horses” reveals the power of Keta’s stunning, sophisticatedbeyond-
her-years vocal work.
“Music has always been my passion. I’ve never thought of doing anything different with my
life,” says Keta. Born into a very musical family— Mom is a classically trained violinist and
vocalist, Dad plays guitar – and both sisters are also singers — Keta first brought her vocal
performance to the stage as a little girl, singing for audiences at local civic events, county fairs
and church services. But at age ten, Keta’s singing ambitions were derailed when a case of
Lyme disease triggered a fast and drastic decline in her health. Misdiagnosed for a year, Keta
entered an advanced stage of the disease and a challenging health crisis. “My life was all
doctor’s appointments, tests, needles and experiments with different medications,” recalls Keta.
“I remember lying in bed thinking that I needed to rethink my entire life and who I was going to
be.” Thanks to successful treatments and her own determination to overcome her disease, Keta
began her recovery at age 12. As she regained more strength and health back, she returned
again to music, learning to play ukulele and guitar and by 14, made the trip to Orlando to take
part in a week-long talent showcase.
Soon after the showcase, Keta was contacted by an Artist Developer, who connected her with
Mike Mac and Jordan Baum. Without ever having met the duo—or attempted songwriting—Keta
began collaborating with Mike and Jordan in Skype-based songwriting sessions. “We just had an
instant chemistry,” says Keta. “You’d think those first sessions would’ve been awkward, but we
finished a song the first time we talked.” Once they’d written nearly a dozen songs, Keta flew out
to L.A. to record in a Santa Monica studio. After a short stint back at home in Indiana, Keta flew
back out to LA again, this time to shoot a music video. While in LA, she met with and signed with
her manager and in a matter of weeks had scored a record deal.
Despite her novice status as a songwriter, Keta has achieved a singular sound and sensibility
right from the start of her music career. A refined vision has guided even the earliest stages of
her songwriting as she draws from inspiration from the music she grew up on (“everything from
the Supremes to Elvis to Rachmaninoff to Fugazi”) as well as from newer influences like the
atmospheric alt-pop of Imogen Heap and Kimbra’s dance-infused indie-rock. “I gave Mike and
Jordan as much insight as I could in terms of the sound I wanted my music to have,” she says.
“It was important for me to be really exact about the kind of art I wanted to make, and it ended up
100 percent spot-on and completely what I’d envisioned.”
Another key factor in Keta setting herself apart as a singer and songwriter: the intensely inspiring
mix of honesty and optimism that informs all of the songs on her debut. “My music is driven from
things I’ve personally gone through. My goal is always to recognize the negative to bring out the
positive, because I believe that life is what you make it,” she says. Noting that writing prose went
a long way in helping her deal with her illness, Keta now keeps a notebook on hand to record
an ever-growing list of lyrics and song concepts for the music she will create next. “If I could just
live in a studio and make music all the time, I’d be on cloud nine,” Keta says. “For me, to go from
being in such a dark place, where the dream of making music seemed so out of reach to me,
where I felt as though my music was taken away from me to where I am now, getting music back
and doing it on such a huge scale, it’s just so exciting and amazing.”